In 2021, AtlantConsult entered the contest with 2 case studies in developing customer experience:
As a B2B company, Atutech didn’t realize the way its products were sold to final customers, thus couldn’t improve sales. Creating a unified CRM for the dealership network solved the problem.
Previously, MTBank didn’t use a unified system to process clients’ data. The company decided to implement such platform to improve service and increase customer loyalty. For this purpose, SAP CRM solution was chosen. As a result, it impacted the executives’ decision-making concerning customer relationships and speeded up the client service.
40 companies from different industries in the CIS region compete for the SAP Value Award. There are presented 8 categories such as digital transformation in human resource management, procurement, finance, etc. The jury will announce the winners on October 7, 2021.